When Content Management Systems (CMS) are used
to their full potential, the benefits to companies can
be numerous. Up-to-date website content.
Through the simple to use interface, untrained users
can keep information accurate at all times without the
use of a web company.
Improved efficiency. Through the use
of CMS, companies can save time and money by not using
a web company to make the changes they want. Additionally
bottle necks are dramatically reduced as changes and
new information can be published instantly, as there
is no waiting on a third party.
Increased shelf life. As CMS allow
websites to be changed at any time, the life expectancy
of a website can be dramatically increased as the website
can grow over time rather than being 'revamped' every
year or two.
Reduced redesign costs. The separation
of content from presentation means that information
can be presented in different views and looks with far
less effort than having to redevelop everything from
scratch as all content is centrally located.
Boost search engine results. As mentioned
a lot of CMS make use of ID tags to generate pages.
When search engines visit these pages they have a hard
time indexing them. Therefore, unless you are one of
the BMW or Nintendo's of the world, you need people
to be able to find your site. WebStudio™ makes
the page names you want and means that search engines
can easily find them.
Enhance website opportunity. With
traditional static websites, pages and content can only
be added via a web company. This means that in fast
moving sectors potential opportunities may be missed
due to a reliance on an external company. Through the
use of a CMS new information and offers can be added
instantly, meaning that any opportunities can be reached
with no extra cost.
Lower training costs. WebStudio™
uses a Windows look 'n' feel and a visual editor similar
to Microsoft Word which will be familiar to all users.
Therefore, the time to train users with the system is
dramatically reduced.
Greater website control. Many CMS
only allow data to be presented in one format. The use
of inner and outer templates means that the whole look
of the website has the ability to be changed within
a few clicks and without the use of a web company.
Full system auditing.
Each login, page/user creation, edit or delete is logged
by the system and is viewable via WebStudio™.
This information can then be compiled into a report
and sent to administrators. Using this information,
users can see who does the majority of the work, when
they do it etc which can then be used for reviewing
and improving at a later date.
Increased user communication. Using
the inbuilt WebStudio™ messenger, users can exchange
information and ideas in real time with individuals
or groups, thus reducing the time to put information
live.
Flexible website searching. As the
whole of the pages built on your site are database driven,
the opportunity to be able to have 'real time' searching
is available. This means that visitors to your site
should be able to find what they want very easily by
doing a simple search, thus improving their website
experience.
Version control. Up to five versions
of each page can be stored meaning that if a mistake
has been made, users can 'roll back' to previous versions
of data.
Future proof. WebStudio™ can
grow with your business requirmements.
If you feel your company could
benefit from a Content Management System such as
WebStudio™,
please feel free to get in contact with us
on 0845 126 0843.
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